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Toby Parker
SVP of Finance

Toby

Toby is a seasoned finance executive with over a decade of experience, specializing in driving financial strategy and operational excellence. As a leader with a comprehensive understanding of Accounting, Finance, Inventory Management, and Business Analytics, Toby has consistently delivered results in optimizing business performance. He holds an undergraduate degree in Accounting from Utah Valley University and an MBA from Southern Utah University and is currently finalizing his CPA licensure. Toby has a strong track record of reducing costs, improving profitability, and implementing data-driven financial strategies that align with GAAP standards. He excels in analyzing financial performance, identifying areas for improvement, and providing actionable insights to support forecasting and growth initiatives. Known for his attention to detail and strategic foresight, Toby brings a results-oriented mindset and a passion for helping businesses thrive in competitive markets.

Prior to settling in Arkansas with his family, Toby grew up in Utah, surrounded by mountains and ski resorts, where he developed a lifelong love for skiing. He enjoys spending time with his wife, Marie, and their three children, Annie, Seth, and Theodora. When he's not attending a sporting event or dance recital to support his children, Toby loves to make time for hiking, biking, and running. He’s also passionate about reading and movies, with an ever-growing list of favorites. Above all, Toby and his family love to travel, always looking for new destinations to explore and share together.

Connect with Toby Parker

Email Toby
801-376-4068