PRESS RELEASE
The Center for Sales Strategy Appoints Stephanie Callihan as Senior Business Development Lead
FOR IMMEDIATE RELEASE
The Center for Sales Strategy Appoints Stephanie Callihan as Senior Business Development Lead

Callihan’s passion is to build great teams that can perform and win with clear strategies to improve performance quickly. Her teams have won prestigious industry awards from the CMA, ACM, Marconi, NAB Crystal Awards, and CRS, to name a few.
“I’m excited to help companies grow their revenue in this quickly-changing business climate through sales, marketing, culture, and leadership solutions,” said Callihan. “Businesses, now more than ever, need strong partners to help guide and grow their organizations via coaching, culture, hiring, marketing, and revenue performance. CSS has the tools to drive successful outcomes.”
As a former client of CSS, Callihan was the recipient of a Talent Superhero Award in 2022, a recognition that is a true testament to the leadership, work ethic, and skill of the leaders and the cultures they create for their teams. “Stephanie’s successful background gives her a unique understanding of how all four divisions can provide solutions to help clients with total revenue performance,” said Matt Sunshine, CEO of CSS.
When she and her family are not in Austin, they spend as much time as possible at their place in the Texas Hill Country. She has a large family, and music, cooking, and travel are her lifelong passions. As an avid sports fan, she can be found cheering on one of her favorite teams weekly.
About The Center for the Sales Strategy
Founded in 1983, The Center for Sales Strategy (CSS) has grown to serve hundreds of clients annually across a spectrum of industries, including broadcast, print, and digital media, professional services, non-profit associations, and more. In its’ 40th year, CSS is focused on improving sales performance as it helps sales organizations turn talent into performance and develop the highest-performing sales professionals. Its approach to customer-focused selling and talent-focused management has always been, and continues to be, core to its clients' success and the organization's success. CSS is joined by LeadG2, its sales performance division, Up Your Culture, its employee engagement and company culture division, and Robertson Lowstuter, its executive coaching firm, to help organizations achieve total revenue performance. To learn more about The Center for Sales Strategy and its portfolio of brands, visit TotalRevenuePerformance.com.
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MEDIA CONTACT:
Contact: Shaye Smith, Director of Marketing
Phone: 850.830.8865
Email: shayesmith@csscenter.com
Who We Are
The Center for Sales Strategy helps B2B companies improve revenue growth and reduce sales costs.
Driven by understanding each company’s unique needs, we improve sales, marketing, employee engagement, and executive development with our portfolio of brands which includes The Center for Sales Strategy, LeadG2, Up Your Culture, and Robertson Lowstuter.
As companies have different needs at different times, this holistic approach has proven to be a winning formula for revenue performance.
"CSS has a proven track record of identifying talents and potential of future sales consultants and sales leaders. While I appreciate the assessment and rating for selection, I value the coaching conversations with the CSS Talent Analysts. Each has documented success in media sales and management which allows them to walk in our shoes as we analyze our team members. "
"We've worked with LeadG2 since 2015 and will continue working with them...no end in sight. Not only are they positive, inspiring, responsive and fun to work with, they have transformed our business. We consider them partners and trusted advisors. They help us with our complete inbound marketing strategy from beginning to end, and since starting, we have tracked and attributed well over a million dollars in new revenue and have blown past all our key success metrics. We recommend LeadG2 to anyone... except our competition. "
"The Up Your Culture program was pretty much perfect and aligned with our needs. All the feedback from our leaders has been wonderful. I wish I had this type of structure when I led a market. I did it on my own and didn’t have a road map. Being given a roadmap but being able to customize it to the needs of each market, like Up Your Culture does, is extremely valuable. "

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