The Center for Sales Strategy Timeline

  • Sep 1983

    Counselor Selling System (CSS) founded by Steve Marx in Worcester, MA

    Katz Broadcasting president approaches Steve Marx to serve as executive in charge of creating sales training.

  • Jun 1984

    Customer Focused Selling debuts

    Steve develops the foundation of our sales training system and the forerunner of today's How Selling.

  • Jan 1985

    Talent Focused Management debuts

    We launch Talent Focused Management (TFM) as our foundation management workshop.

  • Jun 1988

    Counselor Selling System (CSS) signs first non-radio client

    Operating as Counselor Selling Systems, we partner with WTVQ Television in Lexington, Kentucky.

  • Jan 1991

    Counselor Selling System (CSS) doubles in size

    Steve Marx hires Jim Hopes as his partner. Jim is now one of the Managing Partners.

  • Jul 1993

    Company begins operating as The Center for Sales Strategy (CSS)

    The nickname of "CSS" is retained as the company begins operating under its current name.

  • Aug 1993

    Headquarters move to Tampa, Florida

    Our corporate office is moved to historic Hyde Park in Tampa and still located there today.

  • Mar 1995

    First non-media company joins our family of clients

    Our selling system moves beyond selling media to selling services to the media industry.

  • APR 1997

    First international company joins our family of clients

    Good onya mate! Australia's preeminent broadcaster Austereo becomes our first international client.

  • Aug 2000

    Centralized classroom training for CFS moves online

    We develop an online version of the original benchmark workshop Customer Focused Selling.

  • Sep 2000

    Partner with Talent+ for talent-based assessments

    Talent+ provides a system to identify natural sales talent found in top sales performers.

  • Nov 2000

    Our first simulation-based workshop debuts

    Marketing Pro begins a series of workshops applying Customer Focused Selling in simulations based on client situations.

  • feb 2005

    Our company continues to grow as we exceed 25 employees

    What began as a long time sole proprietorship and partnership, grows with employees across the country.

  • aug 2008

    Steve Marx passes leadership to Jim Hopes and John Henley

    With Steve as Chairman Emeritus, Jim as CEO and John as COO take over the company leadership.

  • jan 2012

    We’ve gone gold! Gold Partner, that is, with HubSpot

    Under the leadership of EVP Matt Sunshine, Inbound Marketing Consulting becomes one of our fastest growing divisions.

  • jul 2012

    Our long-standing customer focused selling system is updated as How Selling

    Training more than 13,000 salespeople online since 2000, we revise our sales system of creating specific client value.

  • Jun 2014

    Inbound Marketing Division Becomes LeadG2

    Named a HubSpot Platinum Partner, LeadG2 creates its own branding image to continue its accelerated growth with Inbound Marketing consulting.

  • Oct 2014

    The Talent Department Launches New Online Talent Management Tool

    Managers are able to improve how they recruit, select, and develop the talent on their sales teams with the Talent Dashboard.

  • APR 2015

    Jim Hopes passes ownership to Matt Sunshine

    John Henley, Matt Sunshine, and Jim Hopes now lead the company as Managing Partners.

  • aug 2015

    First major non-profit client

    American Heart Association’s Mid-Atlantic Region partners with us to run live Talent Focused Management and Cause Selling programs for their managers and development officers with Kurt Sima as lead consultant.

  • Jan 2016

    LeadG2 Serves Professional Services with Vitberg Acquisition

    LeadG2 acquires expertise to help accountants, consultants, recruiters, and other professional service firms improve visibility and lead generation.